Friday, 4 April 2008
Marcus Bohn Associates have developed a range of marketing skills that will teach you how to market your business and products with skill and verve.Who will benefit for a marketing training course? Anyone who wants to improve their marketing skills, or a newly appointed product, brand managers, assistants or specialists. This course will also suit more experienced product managers the wish to refresh their over all thinking and further develop skills in key performance areas.
This specialist marketing training courses will show you how to identify what they need, to do their job properly and effectively by developing the best strategy for their product or business. Maximising customer appeal and gaining the competitive advantage are effective marketing traits taught here. This marketing training course will show you how to effectively co ordinate all the marketing tools at your disposal and how to build a sound product or brand plan.
Modern marketing is a complex multi faceted activity where it can be difficult to see the wood for the trees. This programme provides an overview of what marketing involves and how it works. It cuts through the jargon and buzz words to provide a complete and common sense appreciation of how you and your organisation can improve your marketing skills and performance with the right approach. As a foundation programme, this programme provides some powerful tools to help you fully understand your marketing situation and how it is changing. It then goes on to outline how this can be translated into effective decisions in every part of your offering and covers how required marketing actions can be planned and effectively implemented.
Areas covered in this marketing training programme are product marketing and category management. We will cover an introduction to marketing, business to business marketing and market research.
This In Company marketing training programme can be run over one or two days depending on delegates and content required. Like with all of our training programmes we can come to you or we can organise a suitable venue for the duration.
Contact out team for more information on our marketing training programmes by telephone or email.
